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A Leader Among Followers
At this juncture in the space-time continuum, nearly everyone agrees that proactive social media engagement is crucial to a team’s operation. But how, exactly, to engage? One Minor League team that has...
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A New First-Round Draft Pick
I was on Twitter yesterday, minding my own business, when I came across the following 140-character missive from Iowa Cubs’ director of logistics Scott Sailor: Coming to Principal Park: Bottoms Up Beer...
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Seats and Tweets and the Combination Thereof
Got a lot on the docket today, starting with an intriguing ticket offer from the Timber Rattlers of Appleton, Wisconsin: The team is offering complimentary ducats to the 400 “displaced Super Bowl...
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Promoting, Pleading, and Lecturing to Start the Season
Opening Day in the Minors is here at last, and I think we can all raise a glass to that. But anxiety-reducing celebratory libations can wait until later, for right now there’s business to attend to....
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One Thing, Led, Another
My recent post on the Lake Elsinore Storm experience included many photos, including shots of the team kitchen as well as the easily-angered Grounds Crew Gorilla. But never did it occur to me that I’d...
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From the Internet to the Ballpark: Celebrities, Jerseys, and Scandals
Road Trip content has dominated these virtual pages over the past week and a half, and I’ve still got a few odds and sods to share from my Ohio excursion. But that can wait. A formidable blog backlog...
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Minor Leagues, Minor Changes
A quick glance to your right will reveal some minor changes to the ol’ blog dashboard, changes that I hope will add to your overall enjoyment of the Biz Blog experience. For starters, why not...
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Making Do With What You’ve Got
It is of course not something that I can control, but I’ve received several complaints this offseason regarding the relative paucity of new logo unveilings. And, indeed, times have been tough...
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Leaving On a Jet Plane
The most pressing thing that needs to be conveyed at this moment in space and time, from a blogging perspective, is this: next week there will be no new blog posts. This is because I’m taking a a...
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Give It Away Now!
As of this exact moment in time, I am being on followed on Twitter by 1652 hardy souls (and the occasional hardy spambot). I am grateful for each and every one of these individuals — especially the...
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Information Regarding the Online Insult Prowess of Aquatically-Inclined Felines
In yesterday’s post on the West Michigan Whitecaps, I speculated that their Facebook update in the aftermath of Friday’s stadium fire was the most liked and shared Facebook update in the history of...
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Out of Many, One
MLB.com is currently running a content called “Face of MLB” (or, more accurately, #FaceOfMLB), a Twitter-driven popularity contest to determine, yes, the “Face of Major League Baseball.” This...
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Growlin’ and Meowin’
As we approach the 2015 season, one thing that has been made abundantly clear is that there is no love lost between the Fresno Grizzlies and Sacramento River Cats. The rivalry between the two Pacific...
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New Jerseys and Connecticut
If you read this blog, then of course you also read all of the articles I write for MiLB.com. It goes without saying. But, nonetheless, I feel compelled to share with you my latest (and therefore...
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